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Strategy & Metrics
UX ROI & Demonstrating Design Business Value — Quiz
5 questions
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Question 1 of 5
UX ROI & Demonstrating Design Business Value
A checkout redesign raises conversion from 2.4% to 3.1% on a flow with 200,000 monthly visitors and an $85 average order value. Which calculation correctly estimates the annual revenue uplift?
(0.031 - 0.024) × 200,000 × $85 × 12
0.031 × 200,000 × $85 × 12
(0.031 / 0.024) × 200,000 × $85
(0.031 - 0.024) × $85 × 12
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